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Run compliant WhatsApp campaigns: pick an approved template, target an opted-in audience, schedule, and track delivery, reads, and clicks.

How to send a WhatsApp campaign

  • Pick an approved template — campaigns to people outside an open conversation window must use a message template Meta has reviewed and approved.
  • Choose an opted-in audience — segment by tags, attributes, or imported lists, restricted to contacts who agreed to hear from you.
  • Preview the cost — see Meta’s estimated charge and the flat 10% platform fee before you commit wallet balance.
  • Schedule or send — run it now or queue it for later.
  • Track the result — delivery, reads, and clicks per campaign, so the next send is better targeted.

Is bulk WhatsApp messaging allowed?

Yes — within the rules the official platform enforces, and those rules are not optional. Campaign recipients must have opted in, and the message must use a Meta-approved template. That is the difference between a WhatsApp marketing campaign and a spam blast.

It also protects you. Recipients marking messages as unwanted drags down your number’s quality rating, and a poor rating reduces the messaging limits Meta grants you. Sending to a clean, opted-in list is how you keep that capacity.

FAQ

Can I send bulk WhatsApp messages to my customer list?
You can send to contacts who opted in to hear from you, using a message template Meta has approved. Buying or scraping a list and blasting it is not permitted and will damage your number’s quality rating.
Why does WhatsApp need to approve my message template?
Any message sent outside an open conversation window uses a template, and Meta reviews templates before they can be sent. Approval is a Meta process, not a dialogplus.ai one.
What does a broadcast cost?
Each billable message is charged at Meta’s rate for the recipient’s country and category, plus the flat 10% platform fee. The campaign preview estimates both before you send.
Can I see who opened or clicked?
Campaign reporting covers delivery, reads, and clicks so you can compare sends and refine targeting.
What happens if recipients block or report my messages?
Negative signals lower your number’s quality rating, and a lower rating reduces the messaging limits Meta allows. Keeping lists opted-in and relevant is the way to protect throughput.